Privacy Policy
Last updated: August 20, 2025
1. Introduction
Welcome to Happy Hour Foods. We are committed to protecting your personal data and your right to privacy. This Privacy Policy explains how we, Happy Hour Foods Ltd., a company located at Unit 3, Ace Enterprise Park, Neilstown Road D22K026, collect, use, disclose, and protect your personal data when you visit our website at www.happyhourfoods.ie
We act as the “data controller” for the personal data you provide to us. This means we determine the purposes and means of processing your data. We process all data in compliance with the General Data Protection Regulation (GDPR) as our primary audience is located within the EU/EEA.
2. What Information Do We Collect?
We collect personal data that you provide to us directly and data collected automatically when you use our Website.
Data You Provide Directly:
Contact Data: Your name, email address, and phone number when you fill out forms on our Website (e.g., “Contact Us,” “Wholesale”).
Order & Transaction Data: Your name, billing address, and phone number when you place an order. Note: We do not store your full payment card details; this information is handled securely by our third-party payment processor, Stripe.
Communication Data: Information you provide when you communicate with us via email or social media.
Data Collected Automatically:
Usage Data: Information about how you use our Website, such as your IP address, browser type, device type, the pages you visit, the time and date of your visit, and other usage statistics. This data is collected through cookies and similar technologies by services like Google Analytics and Facebook Pixel.
3. How and Why Do We Use Your Data?
We use your personal data based on specific legal grounds as required by GDPR.
To Process Orders (Contractual Necessity):
To fulfil and manage your purchases and payments via the WooCommerce platform.
To communicate with you about your order.
To Respond to Your Enquiries (Legitimate Interest or Consent):
To reply to your questions and requests submitted via our contact form or email.
Our legitimate interest is to manage and grow our business and serve our customers.
For Marketing Communications (Consent):
To send you our newsletter and promotional offers, but only if you have given us your explicit consent to do so. You can withdraw your consent at any time.
To Improve Our Website and Services (Legitimate Interest):
To analyse website usage, identify popular products, and understand how we can enhance your experience using Google Analytics.
To ensure the security of our website and prevent fraudulent activity.
Our legitimate interest is to continuously improve our services and business operations.
4. Who Do We Share Your Data With?
We share your data only when necessary and with trusted third parties who have their own robust privacy policies and are also GDPR compliant. These may include:
Payment Processors: Stripe to securely process your payments.
Website Hosting Provider: Hostinger to keep our website online.
Analytics Providers: Google Analytics to help us understand website traffic.
E-commerce Platform: WooCommerce to manage our online store.
Social Media: Facebook Pixel for marketing and analytics purposes.
Email Marketing Service Providers: For sending out our newsletter.
We will never sell your personal data to third parties.
5. How Do We Protect Your Data?
We take the security of your data seriously. We have implemented appropriate technical and organisational security measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. We use SSL encryption to secure data transmitted through our website.
6. How Long Do We Keep Your Data?
We will retain your personal data only for as long as is necessary for the purposes for which it was collected, or as required by law. For example, we will keep data related to your orders for a period required for tax and accounting purposes.
7. Your GDPR Rights
Under GDPR, you have the following rights concerning your personal data:
Right to Access: You can request a copy of the personal data we hold about you.
Right to Rectification: You can ask us to correct any inaccurate or incomplete data we have.
Right to Erasure (‘Right to be Forgotten’): You can request that we delete your personal data.
Right to Restrict Processing: You can ask us to limit how we use your data.
Right to Object: You can object to our processing of your data in certain circumstances.
Right to Data Portability: You can request a copy of your data in a machine-readable format to transfer it to another service.
Right to Withdraw Consent: Where we rely on your consent to process your data, you have the right to withdraw that consent at any time.
8. Cookies
Our website uses cookies beyond essential functionality for analytics and marketing purposes. Cookies are small text files placed on your device. We use them to enhance your experience, analyse website traffic, and personalise content. You can manage your cookie preferences through your browser settings.
9. How to Contact Us
10. Complaints
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The latest version will always be posted on our website with the updated date.